Say what you do in words that stick — positioning, value proposition, taglines, bios and a tone-of-voice guide.
If your team describes the business three different ways, so does your marketing. This package settles it: a positioning statement, a value proposition, and the ready-to-use copy your team needs everywhere from the website header to a conference badge.
Everything below is inside the fixed price. If something you need is not on this list, tell us at kickoff and we will quote it separately rather than quietly bill for it.
Named, tangible deliverables — handed over in formats you own and can use without us.
A messaging document with all copy ready to use
A tone-of-voice guide with worked examples
A messaging hierarchy by audience
12 business days from kickoff — measured from the point we have the access and assets we need, not from the moment you pay.
Stakeholder interviews, customer language mining, competitor review.
Positioning statement and value proposition drafted and refined.
Taglines, pitches, bios and boilerplate written.
Tone-of-voice guide assembled and walked through.
One figure, published up front. This is the full breakdown of the amount that will appear on your invoice.
Payment secures your slot in the delivery schedule. There is no recurring charge unless the package is explicitly a monthly one.
Full refund on request any time before kickoff, processed in 5–7 business days to the original payment method.
A compliant tax invoice is issued for every order and emailed with your confirmation.
Not full page copy — this is the messaging foundation. Site copy is a separate package that uses this as its source.
Ideally two or three people who know the business and its customers well. Expect around two hours of your time in total.
No discovery retainer, no open-ended statement of work. Choose the outcome you want, pay online, and a specialist contacts you within 48 business hours to begin.